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服务设计与用户洞察项目经理
Canva(北京|全职|现场办公)
你将在这个职位中做什么
随着 Canva 的不断扩张,“变化”始终是我们 DNA 的一部分,也正是工作的乐趣所在。下面是你加入后会接触的核心工作内容(未来可能继续演变):
我们在寻找热情、愿意支持用户、乐于挑战、适应快速变化环境的人才。如果你希望在一个跨文化、以用户为中心的组织工作,我们非常期待听到你的消息!
核心职责
1. 服务设计(Service Design)
为中国用户设计 Canva 端到端的用户之声(User Voice)体验
将全球平台进行本地化,满足中国用户需求
将整体体验拆分成可执行目标,并分配至中国 User Voice 各子团队
2. 用户之声(Voice of Customer)
负责 Canva 中国的用户之声体系与项目
整理用户反馈与洞察报告(定性 + 定量数据)
将洞察输送给各相关产品团队,为产品路线图提供决策依据
3. 服务质量(Service Quality)
负责中国区服务质量框架、流程、系统
输出中国区服务质量报告,包括帮助中心、AI 助手与人工服务质量
向内部团队提出改进建议
4. 项目管理(Program Delivery)
将复杂零散的问题梳理为清晰范围
明确问题、定义可衡量的成功标准
推动项目按时交付,在质量、成本、产能、用户投入间取得最佳平衡
5. 跨团队协作(Stakeholder Management)
找准关键利益相关方并维持合作关系
确保团队与业务目标一致,共同创造最佳的用户体验
我们在寻找谁?
你需要具备:
3–5 年用户之声、客户体验、用户洞察等相关项目经验
有产品管理经验更佳
强烈的用户共情力:能理解“问题背后的原因”
出色的沟通与讲故事能力:能获得利益相关方的支持
优秀的产品与用户体验感觉
强判断力:能在复杂情况中快速决策
有大规模用户问题处理经验
适应快速变化的环境,并以解决复杂问题为乐
强优先级管理能力:能聚焦最重要的问题
能独立工作,也能与跨文化团队高效合作
在“宏观战略”与“细节执行”之间保持良好平衡
你将收获什么?
Canva 追求“惊人目标”(Crazy Big Goals),我们努力工作,也在每一天中创造乐趣、连接与灵感。我们为你提供:
公司股权(我们希望成功属于你)
为所有家长提供包容性的育儿假政策
每年一笔 Vibe & Thrive 津贴(健康、社交、办公室设备等)
灵活的假期制度,帮助你休息、充电、做善事
更多福利详见:lifeatcanva.com
Canva 中国(北京 & 武汉)
Canva 中国区团队基于北京与武汉两大办公中心,这里为你准备了理想的工作环境:
免费美味早餐与午餐 + 无限零食
良好协作空间,与全球团队保持连接
随时与悉尼团队线上交流
关于团队
CJKI(China · Japan · Korea · India)团队
我们致力于让 Canva 在本地市场“像本地产品一样好用”,致力于打造超本地化体验。目标:让 Canva 成为 10 亿用户的设计工具。
User Voice(用户之声团队)
负责全球用户反馈、帮助系统与用户支持。使命是:
在问题发生前把洞察传递给公司
为全球用户提供简单、高效的帮助与灵感渠道
关于本职位的进一步说明
服务设计(本地化帮助体系)
制定 Canva 中国帮助体系的愿景与细节
包括帮助中心、AI 助手、电话、聊天、邮件等渠道的组合与流程
确保体验可规模化实施且成本可控
对用户之声各部门进行目标对齐与协作推动
持续监测效果、识别问题并快速解决
用户之声(数据驱动洞察)
分析来自社交媒体、AI 助手对话、工单、产品内调查等反馈
归纳为可执行洞察并影响产品路线图
主动发现体验提升机会,并确保相关团队推进落实
其他须知
招聘依据你的经验、能力与热情
申请时请注明你的性别代称与任何面试协助需求
面试为线上进行
立即申请:
https://www.lifeatcanva.com/en/jobs/6000000000702245/service-design-insights-program-manager/
Service Design & Insights Program Manager
Onsite
Description
What you’d be doing in this role
As Canva scales, change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.
We’re looking for passionate people with a hunger to empower and support Canva users. We need someone who loves challenges just as much as we do, and is open and adaptable to a company as dynamic as Canva. Do you want to work within a cross-cultural, customer-focused organisation? If your answer is yes, then we would love to hear from you!
Key responsibilities of this role include:
Service design: You’ll design the China User Voice end-to-end experience for customers, taking Canva's global platforms and localising it for CN users' needs. You’ll break down the end-to-end experience into discrete goals for each part of China User Voice team
Voice of Customer: You’ll be the owner of Canva China Voice of Customer programs and systems. Create Voice of Customer insight reports and deliver to relevant product teams to shape user experience and ensure the top opportunities are captured on product roadmaps.
Service Quality: You’ll be the owner of Canva China Service quality framework and systems. Create service quality reports and deliver help assistant, human support quality improvement insights to China User Voice internal stakeholders.
Program Delivery: You’ll scope projects from chaos to clarity, clearly define and articulate problems/opportunities, set the success measure, drive project deliveries in a timely manner, optimising the balance between quality, capacity, cost, and user engagement.
Stakeholder management: Identify the right stakeholders across the business and create/maintain relationships with them to deliver the best outcomes for the business and for our users
What we're looking for
We’re looking for someone with experience in setting up, running or significantly contributing to a Voice of Customer or Customer Experience program. You’re good with data, both qualitative and quantitative, and can combine it with excellent communication skills and user empathy to share compelling stories. Your product and UX intuition mean you can prioritise the right actionable insights to share back to teams and you collaborate seamlessly to deliver meaningful product improvements for our users.
Ideally, you:
Have 3-5 years of experience in driving, Voice of Customer, Customer Experience or Customer Insights program. Product management experience will be a big plus.
Have strong user empathy: you constantly advocate for them and can easily understand the why behind the what to uncover root causes of issues or requests
Are an excellent storyteller and communicator: you know how to get buy-in from key stakeholders. You’ve got a track record of bringing people on the journey with you – they know what’s changing and why.
Have good product and user experience sense and can use this to identify strategically valuable and viable product opportunities from user feedback
Are a fast decision maker with excellent judgement: you know how to handle a complex situation and see it through to a positive outcome
Have a deep love of, and significant experience in, solving user issues at scale.
Thrive in fast-changing environments, seeing opportunity everywhere and keeping a focus on delivery. You’re not afraid of complex problems – in fact, that’s where you thrive.
Have excellent prioritisation skills: you’ll need to be able to cut through the noise to ensure you’re focusing your efforts, and other teams’ efforts, on the right things
Know how to work independently, but you also love collaborating with people from different disciplines and countries and sharing a vision for User Experience.
You’ve got a good balance between big-picture thinking and nailing the details.
What's in it for you?
Achieving our crazy big goals motivates us to work hard - and we do - but you'll experience lots of moments of magic, connectivity and fun woven throughout life at Canva, too. We also offer a stack of benefits to set you up for every success in and outside of work.
Here's a taste of what's on offer:
Equity packages - we want our success to be yours too
Inclusive parental leave policy that supports all parents & carers
An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally
Check out lifeatcanva.com for more info.
Other stuff to know
We make hiring decisions based on your experience, skills and passion, as well as how you can enhance Canva and our culture. When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.
Please note that interviews are conducted virtually.
Join the team redefining how the world experiences design.
Kamusta, hey, g'day, mabuhay, kia ora, 你好, hallo, vítejte!
Thanks for stopping by. We know job hunting can be a little time-consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.
Where and how you can work
Our flagship campus is in Sydney, Australia, but our hubs in Beijing and Wuhan are home to our operations in China. Our China hubs have been designed with you in mind - a space for you to come together and connect with your team, both near and far. With delicious breakfast and lunch meals provided (and with plenty of snacks), you'll always stay fuelled to take on the day. Zoom the Sydney team with tea and biscuits? You got it!
About the team
CJKI
Canva’s mission is to empower the world to design. With over 220 million users already on board, we have a bold vision to reach 1 billion users. The CJKI Group is dedicated to this mission, pouring our hearts and souls into driving hyperlocalisation. We strive to make Canva feel like a local experience in China, Japan, South Korea, and India, ensuring that our platform resonates deeply with users in these regions.
User Voice
Help and support, especially at scale, is a complex and exciting problem space. Canva’s User Voice team’s mission is both to provide insights back to the company to address issues before they happen, as well as to make getting help and inspiration simple for everyone and every design. Their purpose is to make it easy to exchange help, ideas, and inspiration with people using Canva around the world.
About the Role/Specialty
As a Service Design & Insights Program Manager, you’ll work in our CJKI User Voice team to:
Service design
This role will share a strong view of what the help product vision and details are for Canva CN, including but not limited to developing local help products that are in line with CN industry expectations, and designing the right mix of channels between help centre, help assistant, phone, chat, email and other possible future channels. The experience needs to meet user needs whilst also being deliverable at scale and at sustainable cost.
Having designed the experience, this role is then responsible for ensuring all the parts of CN User Voice’s capabilities are aligned to deliver this experience with clear and defined goals and objectives, and ensuring product roadmaps accommodate the diverse needs of both this segment of users and the internal stakeholders with whom this role will be closely collaborating. This role is also accountable for the overall performance delivery against these goals - they will communicate progress, identify issues and resolve situations large and small rapidly and effectively.
Voice of Customer
This role will analyse qualitative and quantitative user feedback data, including social media feedback, help assistant conversations, support tickets, in-product surveys and other channels, and distil it into actionable insights for our teams. You’ll then work closely with teams around User Voice and CJKI to understand and prioritise these insights to ensure the most important issues and requests are captured on our teams’ roadmaps. This role will proactively identify meaningful ways to improve the user experience based on signals from our user feedback, and then ensure these improvements are actioned by the right team.